TRAVELERSWho Cares
Who cares about someone in need? Who cares about another car accident?
In a world quick to shrug and say “who cares,” Travelers set out to prove that remarkable care still exists.
For the brand’s first holiday film we told the true story of Lee, an employee who opened his home to strangers caught in a storm.
In a world quick to shrug and say “who cares,” Travelers set out to prove that remarkable care still exists.
For the brand’s first holiday film we told the true story of Lee, an employee who opened his home to strangers caught in a storm.
Art Direction
Agency: TBWA
Agency: TBWA
We created a visual world that sits somewhere between film and theater. A black stage became our canvas, where light, snow, and sound shaped the emotion.
We shot at the legendary Shepperton Studios in London, transforming an empty soundstage into something that felt both epic and intimate.
We shot at the legendary Shepperton Studios in London, transforming an empty soundstage into something that felt both epic and intimate.
Watch the full film here 👇🏾👇🏾👇🏾